Remember This

Two elderly couples were enjoying a friendly conversation when one of the men asked the other, "Bill, how was the memory clinic you went to last month?" "Wonderful," Bill replied. "They taught us all the latest psychological techniques that help memory loss. It was great." "That's great! And what was the name of the clinic?" Bill went blank. He thought and thought, but couldn't remember. Then a smile broke across his face and he asked, "What do you call that flower that is red and has thorns?" "You mean a rose?" "Yes, that's it!" He turned to his wife, "Rose, what was the name of that memory clinic?"